GeoGen is an all-in-one Generative Engine Optimization (GEO) platform founded by three co-founders (CEO Patrick Dewald, CTO Mauro Settimo Carini, and CMO Alessandro Benigni). The company helps brands and agencies track, analyze, and improve their visibility across AI-powered search engines and generative models such as ChatGPT, Google AI Overviews, Perplexity, Gemini, Copilot, Grok, and others. GeoGen uses browser-based web scraping (rather than APIs) to simulate real user queries on major LLMs, capturing exact on-screen responses to provide accurate brand mention tracking, share-of-voice metrics, citation rate analysis, competitor benchmarking, and actionable content optimization recommendations. The platform also offers a suite of free GEO tools including an LLMs.txt generator, GEO audit, AI crawlability checker, and more, and is designed for agencies and enterprises of all sizes.